LEVI'S ENGINEERED JEANS – SEPTEMBER 2000
Commissioned by Levi’s to create a press kit for the launch of their innovative Engineered Jean. The kit contained multilingual instructions and CD ROM with press images and it’s own soundtrack. This was accompanied by a limited edition denim art collage by illustrator Marie O’Connor. This was all packaged in a bespoke Tyvek box with red twisted belly band.
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