A selection of projects for The Conran Shop including Wa-Japenese Style,  a festival of all things Japanese requiring branding, a product book and press poster. The book came in a bespoke handmade bag and the poster ingeniously, by the power of origami, folded up into a dog. The summer collection of products and outdoor furniture required art direction and design for a press book and catalogue. The concept of beaches and driftwood was used as a starting point, which led on to specific colours, textures and details. The press books were all hand-stitched and finished with the thread left untrimmed.
#creativedirection  #branddesign  #artdirection  #timfletcher

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